FingerPaint Marketing was recently retained by four new Clients to work on their branding and marketing initiatives.

Delta Marketing Dynamics, a full-service marketing research company serving the pharmaceutical, biotechnology and healthcare industries, has hired FingerPaint to implement a corporate rebranding effort that leverages the company’s many services, as well as to develop a new website around this revitalized brand position.

FingerPaint has also been named the agency of record for Pinnacle Biologics, Inc., a specialty biopharmaceutical company located outside of Chicago, Illinois. “We are thrilled to work with this innovative company on their product. PDT with PHOTOFRIN® (porfimer sodium) is a novel therapeutic technique used for the treatment of non-small-cell lung cancer (NSCLC) and esophageal cancer,” notes Ed Mitzen, partner at FingerPaint.

Alpha Scrip Inc., a pioneer in online pharmacy-based voucher and discount card programs, recently selected FingerPaint to handle their 2012 advertising program. “We’re excited about this opportunity and are already working on new efforts to build awareness and establish Alpha Scrip as a leader in pharmacy-based rebate programs,” says Mitzen.

FingerPaint is also working with Domain Associates, L.L.C., a healthcare-focused venture capital firm, to create a variety of new web-based outreach initiatives. Says Mitzen, “We’re very excited about working with this dynamic company.”

“These recent new account wins helped us finish the year with a big bang and hit 2012 running at full stride,” notes Mitzen. “We’ve got a lot to look back on in 2011 and even more ahead of us in 2012.”