FingerPaint Marketing Expands Client Roster

SARATOGA SPRINGS, NY, December 29, 2009 — FingerPaint Marketing, Inc., a fully integrated marketing and advertising agency, has announced that the Saratoga Builders Association has hired the firm to manage the 2010 Showcase of Homes.

The work includes redesigning the Showcase of Homes’ website, along with assisting with all aspects of marketing, public relations, advertising, event planning and logistics. 

“We’re very excited to help market the 2010 Showcase of Homes.  It was an enormously popular event in years past, and after a brief hiatus in 2009, we are thrilled to help bring it back to the community this year,” said Ed Mitzen, owner of FingerPaint. “As the economy continues to turn around, more and more people are thinking of building homes.  The Showcase of Homes serves as the premier event for builders in the Saratoga region to display their work.”

On choosing FingerPaint for the project, Matt Parenteau, President of the Saratoga Builders Association, says selecting the agency was part of the plan to breathe new life into the 2010 Showcase.

“We chose FingerPaint because of their strategic approach and ability to develop an online presence for this year’s Showcase of Homes,” states Parenteau.  “Their breadth of experience and fresh ideas helped us make the decision to hire them as our marketing and advertising firm.”

The 2010 Showcase of Homes will take place September 18th & 19th, September 25th & 26th and October 2nd & 3rd.

FingerPaint Marketing is a fully integrated marketing and advertising agency, offering consumer and business-to-business communications solutions. Suits and bureaucracy are out. Smocks and pure creativity are in. For more information on FingerPaint Marketing or to request a capabilities presentation, please visit http://www.fingerpaintmarketing.com or call Ed Mitzen at 518.693.6960.