From untold story
GE Global Research is the innovation arm for one of the world’s most well-known brands—but their website wasn’t reflecting the magnitude of their contribution. They needed to tell a bolder story to inspire business partners, career seekers, STEM students and educators, and technology enthusiasts.
To content powerhouse
We harnessed the research center’s wealth of content and served it up on an engaging, relevance-based storytelling platform. Robust taxonomy, dynamic filtering and responsive design combine to deliver an immersive experience that humanizes the organization, connects its people to the science and highlights the global impact of its work.